The SmartStory Team

Dr. Ronald Linaburg

DMD, Executive Director of Associated Dental Specialists

Keith Schaefer

Executive Chairman, City Paper Box

Chris DiGiorgio

Executive Chairman

Nicholas Preftakes

Chairman, President, and Owner, Precor Fund Equity, Inc.

Douglas Dammrose, M.D.

Retired SVP / Chief Medical Officer, Blue Cross of Idaho

Sam S. Zacharias

Senior Partner, Gateway Financial Group, Inc.

Lucy Carter

Retired Director of Global Training, Apple

Larry Ruff

Retired CMO, Levi Strauss

C. Lloyd Mahaffey


Michael Boerner


Brian Myers

Owner, Nuquest Ventures, LLC

Allen Plunk


Rhonda Shantz

VP of Marketing, Rocket Fuel, LLC.

Vince Kuraitis

Founder of Better Health Technologies, LLC

Annessa Chumbley, R.D.

Registered Dietitian

Cynthia Sass, R.D.

Best Selling Author & Registered Dietitian

Evans Baiya PhD


Roger Hefflinger, PharmD.


Richard Caccappolo

COO, MailOnline.Com

Timothy Johans, M.D.


Clay Conner

VP, Client Services

Marcus Hackler

Director of Story

The leadership team’s prior business experience:

About the Company

SmartStory™ Technologies is an enterprise content delivery and analytics platform company dedicated to helping pharmacies, hospitals, consumer electronics retailers, financial institutions, and other providers of complex products and services communicate more effectively and engage more deeply with customers through automated delivery of personalized, short-form videos. By providing expertly produced and curated, client-branded advice and product information triggered by a purchase or other consumer interaction, it helps businesses close the “knowledge gap” that prevents customers from enjoying the full benefit of their purchases. Closing this gap can increase customer satisfaction, increase revenue and brand loyalty, encourage ongoing customer engagement, stimulate consumer behavior changes and lower business costs. Headquartered in San Mateo, Calif., SmartStory Technologies also has offices in Boise, Idaho.